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X Change 2011: A Superb Edition

September brought my annual pilgrimage to California where I have been attending the X Change Web Analytics Conference since 2007 (except for 2009 when I had to go to Paris to launch my book). If you ever heard of that conference, but never attended, you probably already know how so very well participants are treated. [...]

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How to Talk to Executives and Make Web Analytics Relevant

Ah! You will excuse me for promoting myself again. I just did not want you to miss the webcast I will be doing next week, sponsored by Webtrends. I will talk about how to make Web Analytics more relevant to Executives at your company, and, hopefully, make your life easier. You can register here. I [...]

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X Change 2010 – An Amazing Experience

I was extremely happy to be able to resume my attendance to X Change this year. Last year I had to go to France to launch my book, the first and only time I was missing this amazing conference organized by Semphonic since 2007. The 2010 edition was simply superb, held in beautiful Monterey, CA. [...]

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Practitioner Web Analytics – Spain

I was supposed to write this post loooong ago about PWA 2010 that was held in Madrid last May, and I must here apologize to my friends Jaume Clotet, Andrés Flores, and Luz Valdés. However, I think this is still a good time, because it means we are getting closer to the next edition and [...]

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My Week At the TDWI Conference (2008) – V

That day was a particularly enlighting one for me. It was my first true exposure to hard core data cleansing. Boy! That scrape the eyelids off my face! Fifth instalment of the Big Integration series about the TDWI World Conference back in 2008. The sixth and last one to be published later this week. I [...]

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